Independently Owned, Locally Grown, Community Loved
The Socceroos will take on five-time FIFA World Cup champions Brazil at Queensland Country Bank Stadium on September 25 before facing off at Suncorp Stadium in Brisbane on September 29. Photo: Shutterstock.
Thousands of football fans from across Australia are set to descend on Townsville for the Socceroos’ blockbuster clash against Brazil, with new figures revealing almost half of ticket holders are travelling from outside the region.
More than 90 per cent of tickets have now been sold for the September FIFA World Cup homecoming series, with the Townsville fixture at Queensland Country Bank Stadium expected to deliver a major boost for local accommodation providers, hospitality venuesand businesses.
Across the two-match series in Townsville and Brisbane, 57 per cent of ticket holders are travelling from outside the host local government areas, highlighting the economic impact major events can deliver for regional communities.
Almost half of Townsville attendees are travelling from outside the local government area, while six in 10 Brisbane ticket holders are coming from outside the host city.
The Socceroos will take on five-time FIFA World Cup champions Brazil at Queensland Country Bank Stadium on September 25 before facing off at Suncorp Stadium in Brisbane on September 29.
The series was secured by the State Government as part of its push to position Queensland as Australia’s events capital, with the matches also featuring public training sessions, fan engagement activities and local club programs.
Minister for Tourism Andrew Powell said the strong ticket demand showed Queensland had the capacity to attract world-class events.
"When we bring world-class events to Queensland, we bring the fans with them—and that’s great news for local businesses, local jobs and local communities,” Minister Powell said.
"People aren’t just coming to watch a game—they’re staying in our hotels, eating in our restaurants, visiting our attractions and spending money in our communities."
Football Australia CEO Martin Kugeler said the matches would provide the first opportunity for Australians to welcome back the CommBank Socceroos following their FIFA World Cup 2026 campaign.
“The September international matches against Brazil—one of the most exciting and iconic national teams—are crucial for Head Coach Tony Popovic and the Socceroos, with the AFC Asian Cup 2027 kicking off less than four months later,” Mr Kugeler said.
“Demand for tickets for the Brazil matches has been very strong and we encourage Australian football fans to join us in cheering on our team as Australia’s newest heroes inspire the next generation in this terrific match series in Townsville and Brisbane.”
Publishers Indemnity. Any individual or entity that places advertising, supplies copy material, or submits editorial content to Core Life Publishing agrees and undertakes to ensure that all such material:- Does not infringe upon any copyright, trademark, or other intellectual property rights;- Is free from any content that could be considered defamatory, libelous, or slanderous;- Does not infringe upon any rights related to privacy or breach of confidence;- Contains no obscene, indecent, or otherwise unlawful material;- Complies fully with the Trade Practices Act and all other applicable laws, regulations, or statutes.Furthermore, by submitting or placing such material, these individuals or entities agree to indemnify and hold harmless the publisher, Core Publishing and Events Pty Ltd, and/or its agents from and against any and all investigations, claims, demands, liabilities, damages, costs, or judgments arising out of or in connection with the material provided. All material is believed to be accurate at the time of printing and remains the copyright of Core Publishing and Events Pty Ltd.
© 2026 Life Publishing Group Pty Ltd.
