Simon Hood
Wilmar Manager Grower Marketing
For some, the end of October excitement is around the Halloween celebration. For others it signals the
end of Year 12 with exams and the completion of their school education. For us at Wilmar Marketing it is
the closing of the nomination period for GEI Sugar marketing nominations.
In short, October 31 is the last chance for all cane growers to choose which marketer they will use to
price their GEI Sugar exposure for the 2024 season.
Depending on your pricing circumstances, and even if you have previously nominated a marketer, you
can change your nomination right up until midnight October 31.
Even if you have previously signed up for three years, you can change your 2024 nomination.
Even if you have previously nominated and priced some of your 2024 season GEI Sugar exposure, you
can split your nomination.
For any growers who are exclusive Harvest Pool users, you can still choose to price your GEI Sugar
through the Wilmar Production Risk Pool for 2024 season right up until October 31.
We dedicate significant resources towards maximising returns in our Production Risk Pool. When you
look at the comparative outcomes (see graph), we think the results speak for themselves. While pool
performance is not guaranteed, the accompanying chart may help with your decision making.
Instead of being spooked into making a decision around ghosts and ghouls, we encourage you to
channel your rational self and make an informed decision around what is best for your business.
Remember, you have a choice of marketers, or you can split your nomination. And you have until
midnight on Tuesday, 31 October.
To find out more, please contact our Grower Marketing consultants Meghan Wilson on 0437 669 118 or
Fiona Villis on 0437 297 978.